Today We will talk about how to make money advertising on Google Adwords . Google Adwords is a platform where you can bid and place your ads on first page on Google Search Engine. Your ads will come under ‘Sponsored links’ on first page when someone searches for your keyword.
Google has a great system in place as far as advertising with them is concerned. They give rank to your advertisement based on your quality score . This quality score is calculated keeping in mind your CTR, your page relevancy and other factors. The best thing about advertising with them is , the better your quality score, the less money you need to pay to remain on top. This means, as your quality Score is improved, your bids will go lower and you will receive traffic by paying less. This in my opinion is a great feature. Google has implemented this because they want to give their best possible results to users who search, and this can only be done by keeping quality in mind. Gone are days when you could just increase your bid and be on top. Its all about quality now. This has another advantage as well :- spammy and affiliate websites are no longer allowed or are slowly disappearing, so users who use Google Search are given the best results.
This means, if you are going to try Google Adwords to advertise and make money online, you would need to make sure that your landing page is of high quality, your ads and content is relevant and you are following their Adwords guide . If this is how you plan to do, you will have great success with Google, because Google is the most widely used Search Engine and no other search engine comes even close to the amount of traffic they can bring.
Apart from displaying ads on their search engine, you can also opt for content network (of Google) and advertise there. I will cover this topic in my next post. Till then make money advertising 
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